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Walmart Achieves eCommerce Profitability: Is it Just the Start?

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Key Takeaways

  • Walmart reports its first-ever profitability in global eCommerce in first-quarter fiscal 2026.
  • Lower delivery costs and rising demand for faster shipping boosted WMT's digital margins.
  • Global eCommerce sales rose 22%, led by store-fulfilled orders, marketplace and advertising.

Walmart Inc.’s (WMT - Free Report) announcement of achieving profitability in its global eCommerce operations marks a pivotal turning point, not just for the retailer, but for the broader digital retail landscape. For the first time, the company reported positive contributions from its U.S. and global enterprise in the first quarter of fiscal 2026, an important milestone reflecting years of investment and strategic evolution.

A denser delivery network and a more efficient supply chain played central roles in this achievement. More customers are opting and paying for faster delivery, including one and three-hour windows, which has further supported margin improvement.

Walmart is also capitalizing on higher-margin digital services. In the fiscal first quarter, global advertising revenues surged 50%, while membership income rose 14.8%, fueled by the growing adoption of Walmart+ and Sam’s Club Plus. These business lines are becoming increasingly central to Walmart’s digital profit engine.

Notably, global e-commerce sales rose 22%, led by store-fulfilled pickup and delivery, marketplace momentum and digital advertising. Walmart U.S. eCommerce grew 21%, Sam’s Club U.S. saw a 27% increase and International eCommerce rose 20%, with strong digital mix expansion across markets.

WMT Rivals Expand eCommerce Amid Strong Demand

Target Corporation (TGT - Free Report) continues to build its eCommerce presence through services like same-day delivery, which jumped 36% in the first quarter of 2025. Its digital sales grew in the mid-single digits, supported by strength in Drive Up and Order Pickup. Target’s retail ad business, Roundel, also delivered double-digit growth. Fulfillment and operational costs remain a factor as the company expands its digital capabilities.

Costco Wholesale Corporation (COST - Free Report) reported a 14.8% increase in eCommerce comparable sales in the third quarter of fiscal 2025. This growth was largely driven by Costco Logistics, its platform that specializes in large, bulky items such as appliances and furniture. Notably, Costco Logistics deliveries surged 31%, driven by increasing volumes of large and bulky items. As digital sales expand, overall performance will depend on Costco’s ability to scale these operations efficiently.

WMT’s Price Performance, Valuation and Estimates

Shares of Walmart have gained around 0.6% in the past three months compared with the industry’s growth of 0.4%.

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From a valuation standpoint, WMT trades at a forward price-to-earnings ratio of 35.56X, significantly up from the industry’s average of 32.67X.

Zacks Investment Research
Image Source: Zacks Investment Research

The Zacks Consensus Estimate for WMT’s fiscal 2026 and 2027 earnings implies year-over-year growth of 3.6% and 11.7%, respectively.

Zacks Investment Research
Image Source: Zacks Investment Research

WMT currently carries a Zacks Rank #3 (Hold). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.


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